About Sarah Durham


I started my first company when I was 24 years old. Over many years, I built a company with an international reputation and a powerhouse team, became a strong marketer and salesperson, and exceeded industry standards across numerous financial and other metrics. I sold that company to my employees in 2021 and helped them transition into a worker-owned cooperative (Big Duck).

In 2018 I acquired a second business— a digital agency— which I ran for several years before selling it to a larger agency. 

Through these experiences, I’ve hired and managed dozens of employees,  directed two successful sales and marketing teams, written two leading industry books, experienced many highs and lows, and navigated the challenges of balancing work, family, and living a healthy life.

In 2021 I transitioned into a new career as a coach for emerging and existing leaders who are interested in working smarter, not harder.

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